Bobbi Brown Cosmetics needed an interactive App for sale of lipstick products. This App uses facial recognition technology to snap a picture of the user and display onscreen. The user can virtually apply different lipstick shades to find the perfect match. Once selected, product details are emailed or texted to the user.
Several technical elements contributed to the solution: • user interface, user experience, design and layout • facial recognition • image capture and display • product shade selection library • select and fill color feature to apply lipstick shades to captured image • final shade selection and submission • user settings and preferences • product details information to user